Floristry Now Flower Design and Inspiration

Floristry Now by Paula Pryke

Flower Design and Inspiration

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Format: Hardback, 288 Pages
ISBN: 9781910254608
Publisher: Jacqui Small
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The defining characteristic of Paula Pryke’s work is her consummate use of colour and structure – her bold colour choices first brought her to attention when she started out, and throughout her career she has never failed to challenge and excite. Where Paula leads, others follow. 

In this invaluable book Paula shares her design secrets. Above all, she shares her many wonderful designs with the intention to inspire and inform the reader:

'Over the years I have worked with flowers, I have trained a lot of staff and taught many who wanted to work with flowers. Most people just love and have a passion for flowers, and imagine that a life spent with flowers will be utopia. In fact, working with flowers is a lot more complicated than it first appears. It requires many skills beyond just being artistic and over time I have tried to define what it is to be a great floral designer. In this book I examine the way you need to see flowers to truly understand them and to create flower arrangements that don't just look great, they make someone's heart skip a beat.'

In 1998, Paula Pryke had a dream of opening a little flower shop in Islington, London. From these humble beginnings she changed the face of British floristry and has become of one London's top florists. 

Paula published her first book in 1993 and has now published 18 flower books, which have been translated into as many languages. Initially Paula's style was embraced in Japan and America but more recently she has been working and influencing floral design in Korea, China, India and South America, establishing her reputation globally. Recently awarded an OBE for her services to floral design, Paula Pryke is one of the most famous and respected florists in the world. 
www.paulapryke.com

Format: Hardback, 288 Pages
ISBN: 9781910254608
Size: 8.268 in x 9.843 in / 210 mm x 250 mm
Published: