Graphic Design and Architecture, A 20th Century History

Graphic Design and Architecture, A 20th Century History by Richard Poulin

A Guide to Type, Image, Symbol, and Visual Storytelling in the Modern World

Format: Hardback, 272 Pages
ISBN: 9781592537792
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This innovative volume is the first to provide the design student, practitioner, and educator with an invaluable comprehensive reference of visual and narrative material that illustrates and evaluates the unique and important history surrounding graphic design and architecture. Graphic Design and Architecture, A 20th Century History closely examines the relationship between typography, image, symbolism, and the built environment by exploring principal themes, major technological developments, important manufacturers, and pioneering designers over the last 100 years. It is a complete resource that belongs on every designer’s bookshelf.

Richard Poulin is cofounder, design director, and a principal of Poulin + Morris Inc. (, an internationally recognized, multidisciplinary design consultancy located in New York City. His work has been recognized by major design organizations, competitions, and publications including the American Institute of Graphic Arts (AIGA), Communication Arts, Graphis, Library of Congress, Type Director Club, and the New York Art Directors Club. Richard is a Fellow of the Society for Environmental Graphic Design, the organization's highest honor, and is a past President and board member of the New York Chapter of AIGA. He is the author of Design School Type (Rockport Publishers, 2017) and Design School Layout (Rockport Publishers, 2018). He lives in New York City.

Format: Hardback, 272 Pages
ISBN: 9781592537792
Illustrations: 600 color photos
Size: 8.5 in x 10 in x 1 in / 215.9 mm x 254 mm x 25.4 mm

Forward by James Stewart Polshek, FAIA

Forward by Deborah Sussman, HAIA, FSEGO

Pre-20th-Century Influences

The Modern Age 1900-1950

Chapter One: The Impact of Invention

Chapter Two: Art and Technology, a New Unity

Chapter Three: Style and the Mass Market
1924 - 1947

Chapter Four: Between the Wars
1932 - 1945

The Post-War World
1950 - 2000

Chapter Five: Populuxe: The American Influence
1948 - 1961

Chapter Six: Modernism and the International Style
1950 - 1979

Chapter Seven: Postmodernism and Beyond
1966 - 1995

The Beginning of the 21st Century



Image Resources




About the Author

“Mandatory reading for every graphic designer and architect, as well as all those that aspire to these two professions, and most importantly for all who are concerned with the humanizing possibilities inherent in the visual arts.” - James Stewart Polshek, Fellow, American Institute of Architects

“This book is a gift to all current and future practitioners of, users of, and participants in environmental graphic design and explores and uncovers a history that was not examined or compiled until Richard Poulin delved into it.” -Deborah Sussman, Honorary Fellow, American Institute of Architects; Fellow, Society for Environmental Graphic Design