Managing the Design Process-Concept Development

An Essential Manual for the Working Designer

Managing the Design Process-Concept Development
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Format: Paperback / softback, 208 Pages
ISBN: 9781592536177
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Description

This book illustrates the point where theory meets practice in the design studio environment. This book examines design management concepts and methods in real-world applications. Unlike other books on design management, this book is visually stunning, featuring many image-rich case studies to illustrate the fundamentals of design management in a way that speaks to a design audience. The information is not something that is typically taught in design (or business) school—it’s learned on the job, making this an invaluable reference for designers.

The author

Terry Lee Stone is a design management consultant, educator and writer based in Los Angeles. Stone currently consults to various design firms, including BMW Group Designworks USA. In addition to practicing professionally, Terry teaches at California Institute of the Arts (CalArts). Stone has been on the Board of Directors of the American Institute of Graphic Arts (AIGA) in Atlanta, Los Angeles and Miami, where she also served as the chapter’s president. She served nationally as the president of the AIGA Chapter President’s Council.

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Specs

Format: Paperback / softback, 208 Pages
ISBN: 9781592536177
Illustrations: 200
Size: 8.12 in x 10.25 in x 0.625 in / 206.25 mm x 260.35 mm x 15.875 mm
Published:

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